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QR Codes 101

Tim Gentle - Wednesday, November 16, 2011

Technically speaking, a QR code (abbreviated from Quick Response code) is a type of matrix barcode (or two-dimensional code) created by Toyota in 1994 to track vehicles during the manufacturing process.

The QR code has now become mainstream as is being cleverly used to communicate with Smartphone owners, who make up 60% of the mobile phone market place.

QR codes can be inserted on business cards, printed on mugs, placed in newspaper ads, clothing and signage etc. 

Getting started…

(1)     You’ll need a SmartPhone

(2)     Download and install a “QR reader App” from the SmartPhone app store, eg. Redlaser, ShopSavvy (also a barcode reader)

(3)     Using the QR App, scan the QR code

(4)     You’ll then be prompted to take the next step.

If you’re a bit of a DIY-er and like to create your own QR code, we recommend using http://goqr.me/

QR Code Exercise

 

 

What website do I take you to?

 

Who do I help you call?

TIP: Barcode reading & price comparison Apps are also in the market place. To learn more on how you can use QR codes, contact Design Experts (03) 5442 6888


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